Experience

Hill + Knowlton Strategies

Assistant Account Executive
  • Provide media relations support through monitoring client coverage, writing news releases, researching relevant trends and building relationships with journalists, bloggers and industry experts
  • Collaborate with food & beverage and tourism consumer marketing practice groups facilitating account work for clients including Nonni’s Foods, Mizkan Americas and Puerto Rico Tourism Company

The Associated Press

Regional Administrative Assistant
  • Gained in-depth knowledge of journalism industry and practices
  • Communicated with editors, reporters and photographers within a 14-state region while managing schedules, expense reports and human resource tasks to ensure satisfaction of guild and budget requirements

Kroger

Public Affairs Administrative Assistant
  • Managed media relations by writing news releases and advisories as well as coordinating interviews and photo sessions for a five-state operating region; received the honor “Best Earned Media” for the division at a national event
  • Collaborated with marketing department for effectively aligning advertising campaigns with community engagement priorities
  • Coordinated corporate partnerships and event details with charitable organizations
  • Assembled podium scripts for 13 store grand openings and handled invitations for community dignitaries and charitable partners
  • Organized two Habitat for Humanity home build sponsorships managing volunteer efforts including the involvement of Pacers Sports & Entertainment
  • Supported a 27-year partnership with Indianapolis Public School 46 through planning school trips and leading mentor activities for an individual class

White River State Park

Program Coordinator / Family Programs Intern
  • Planned and supervised the Family Arts Series, 14 community events, which highlighted local performance arts and ranged in attendance from 200 to 2,000 individuals per event
  • Executed a marketing plan that included public relations, advertising and social media content that achieved more than 1.3 million impressions
  • Built relationships with local media and wrote news releases
  • Co-authored grant proposals securing $150,000 funding for future events
  • Designed artwork for promotional items

The Indianapolis Star

Marketing Department Intern
  • Assisted marketing managers with event operations of the 2007 Indiana High School
    Basketball All-Star Season resulting in a 19% ticket sale increase compared to 2006
  • Designed booth for Indiana Black Expo that sold 150 subscriptions of The Indianapolis Star

Education

DePaul University

Master of Arts in Public Relations and Advertising

University of Evansville

Bachelor of Science in Business Administration